Dr. Steve Everett, founder and principal of the Everett Group, speaks to wing personnel concerning the Air Force motto project Aug. 30, 2010 at Incirlik Air Base, Turkey. Dr. Everett has traveled to different bases looking for ideas for a phrase that will capture what it means to be an Airman. Incirlik was his last stop before kicking off the final phase of the project and 24 of the wing’s Airmen participated in two focus groups. (U.S. Air Force photo/Senior Airman Ashley Wood)
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